Podcast #1

What does it take to create good graphic design?

-requires an understanding of the elements and principles of graphic design

What is the difference between elements and principles?

-elements are the components and principles tell you how to organize things on the screen

Name the six (6) elements of design.

-line

-shape or form

-space

-texture

-value

-color

What can lines aid in, when alone or combined with  other lines or shapes?

-they can aid in the readability, appearance, and message of a design

Which lines suggest a feeling of rest? Why do you think?

-horizontal; they are straight

Vertical lines communicate a feeling of what? Why do you think?

-loftiness; they travel from down to up, or up to down

What lines suggest a feeling of movement? Why do you think?

Diagonal; they travel from low to high

Soft, shallow curved lines suggest what? Why do you think?

-Comfort, safety, and relaxation; they move smoothly through the picture

These lines suggest confusion and turbulence? Why do you think?

-deep acute curves; they are violent

What element defines a specific area of space?

-shape

What is the difference between two dimensional shapes and three dimensional shapes?

-2D shapes have width and height; 3D shapes have depth, as well as width and height

Describe the difference between geometric shapes and organic shapes?

-Geometric shapes are structured, often symmetrical; organic shapes are found in nature or can be man made

What are abstract shapes?

-stylized or simplified versions of naturnal shapes

Which basic shape projects an attitude of honesty or equality?

-square

What do triangles suggest?

-action

Circles convey feelings of what?

-protection

Describe positive space and negative space?

-positive space is the area which contains all the elements you have added to your design (text, graphics, photos, lines, or shape); negative space refers to the shapes around and between those objects or elements

What is texture?

-the actual surface of a design with the reader actually being able to feel the design

Incorporating texture into a design can help do what?

-create a feeling of richness and depth

What is value?

-the degree of light and dark in a design; the contrast of black and white

What is another name for value?

-tone

What can the element of color do when incorporated into a design?

-color can convey moods, create images, attract attention, and identify objects